West Jeff Schools considers online ticketing service

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(Posted April 13, 2021)

By Linda Dillman, Staff Writer

Supporters of Jefferson Local Schools sports, theatrical and musical presentations, and fundraisers could soon turn to the Internet for their next ticket purchase or donation if the district joins an online ticketing service.

“This is something slowly gathering momentum throughout the state of Ohio,” said high school/middle school Athletic Director Mitch Daulton, noting that the Jonathan Alder and London school districts use the HomeTown Ticketing digital service.

“This program can be used for many different options… All schools I spoke with are going to continue the online system after this year, as well.”

According to Daulton, the benefits of touchless digital ticketing include sales recordkeeping and collecting, an automatic event financial report, and transfer of revenues to a school account within a day.

“Fraud is a big thing in this world, and it is pretty much eliminated with this system,” Daulton said.

The system also eliminates duplicate ticketing and the need to deal with bounced checks because transactions are processed via credit cards.

Athletic passes could be administered through HomeTown Ticketing. At the April 12 school board, Daulton said the district should make student passes available to the entire student body, not just grade specific.

Easy-to-use purchasing and redemption options are part of HomeTown Ticketing’s service, along with custom box offices, event and fan specific reporting tools, and secure financial management. HomeTown never touches an event organizer’s funds, which are available and accessible within 24 hours of a ticket sale.

“This costs zero money for the district to sign up,” Daulton said. “The costs (service fee assessed to the purchaser) come when you buy a ticket or a pass, but you can’t get around this. We cannot do anything about it.”

Jefferson Local Schools Treasurer Mark Ingles said the system is good from a cash handling standpoint. He said he does not see financial downsides.

With the potential impact on the community and senior citizens accustomed to point-of-sale ticketing, Superintendent William Mullett said further discussion is necessary before making a decision. Daulton suggested conducting a fundraiser as a test of the system.

“I think it’s clearly the way of the future,” Mullett said. “For older folks, it’s an adjustment.”

During regular action, the school board employed Matt Adams as middle school/high school principal on a three-year contract. The district combined the high school and middle school principal positions; the salary for Principal Michael Bute was increased by $5,000 to cover the additional duties.

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