By Rick Palsgrove
The Groveport Madison Board of Education has selected the district’s new “GM” logo that will be used to identify the district for the foreseeable future.
After much deliberation, the board selected a modified Power Lord font “GM” red and black logo that can be used in various combinations (see graphic at right). The new logo/font design can also be used in design combinations that feature the words “Groveport Madison” as well as with the district owned image of the horse, Cruiser, the school mascot.
“We wanted something unique that we can make our own,” said Board President Bryan Shoemaker.
The board looked at several design options before making its selection.
Board member Libby Gray said most of the other design options were “boring” and that some creativity was needed.
While each board member had their own preferences (some wanted a simple design and others something more stylish), in the end they reached a consensus on the red and black modified Power Lord font.
Gray liked the selection, particularly the GM in the black circle.
“It makes us look tough,” she said with a smile.
Groveport Madison Athletic Director Steve Petros was happy with the choice.
“I am absolutely thrilled with the new logo,” said Petros. “I love how clean it looks and that everyone will recognize it as ours.”
The new GM logo will replace the familiar University of Georgia style “G” logo the district has frequently used since the late 1960s. District officials felt they had to abandon the old logo because it has an enforceable trademark held by the University of Georgia. The district contacted the university asking for permission to use the “G” logo, but was turned down because of the university’s trademark as well as NCAA regulations.