A brochure is one way to promote an organization, but its a typical way. MATCO Services decided to think outside the box.
For that, they went to the digital media production department at Tolles Career & Technical Center near Plain City. The collaboration resulted in a 28-minute video that shows what MATCO is all about, which is providing support to individuals with developmental disabilities.
“We started on the project in December and finished it up in June, said Sharyn Koelling, MATCOs director of compliance and standards.The students and staff from Tolles were very, very kind to us and worked very diligently with us.
A dozen Tolles juniors and seniors shot the footage for the video over the course of six sessions at MATCO facilities, including the main building on State Route 38 in London, and the workshops at BST and Stanley Electric. Additionally, MATCO representatives made three trips to the Tolles studio for more filming.
Students worked from a script written by MATCO administrative assistant Karen Mosie-Rigsby. CEO Van Viney appears in the video, along with other MATCO leaders, line staff, consumers, consumers parents, community leaders, and representatives of businesses where MATCO consumers work.
To pull everything together, the students and their clients met five or six times for editing sessions.
“The whole process was very involved and new to us, but it also provided new experiences for the students from Tolles, Koelling said.They were really impressed with what we do. They got familiar with our facilities and the people we work with.
Steve Neumann, Tolles digital media production instructor, said his students reap many benefits from such projects.
“Every year we select a video project to produce as a community service, sort of as a way to give back to the community but also as a way for the students to experience what it is like to work in the real world, he said.
The MATCO video is the departments third major production for a Madison County non-profit institution. Students in the program have won major awards in local video contests.
The senior Tolles students who worked on the MATCO video are: Laura Beachler (Hilliard Darby), Derrick Eaton (Hilliard Darby), Lauren Ewing (Jonathan Alder), Betsy Hazlett (London), Heather Parker (Dublin Scioto), Darien Rodgers (Hilliard Darby) and Courtney Sanders (London). The juniors are: Megan Blake and Ross Caudill (Jonathan Alder), Daryl Starr (Fairbanks), Rachel Little (Dublin Coffman) and Courtney Zelman (Dublin Scioto).
“The seniors did most of the video shooting and some scripting, but because their last day of school ended quite early this year, the juniors shot one or two days as well, Neumann said.
Tolles provides juniors and seniors from seven area high schools with instruction in 23 career and technical programs, from auto collision repair to small animal care. The center recently added photography instruction to complement its video, audio, electronic graphics production and script writing courses. Tolles also offers adult education. For details, call 614-873-4666.
MATCO Services coordinates activities, work options, and medical and behavioral support to individuals with developmental disabilities. To view the new Tolles video about those services, call 740-852-7054 or log onto www.matcoserv.com to e-mail a request (see theCompany Profile). Later this year, MATCO will be moving the majority of its operations to a new location, 204 Maple St. in London (formerly home to Amtekco). Koelling said the video will be shown on a continuous loop there.